Big brands sell smart products worth a thousand yuan, and after passing through the cottage, the price can drop to hundreds of yuan or even less than a hundred yuan." Taking dictionary pens as an example, the top ten best-selling lists on Pinduoduo platform except NetEase Youdao dictionary pen 3 , iFLYTEK Dictionary Pen, Alpha Egg Dictionary Pen Q3 are three mainstream products, and there are four other white-brand products priced at around 200 yuan. "
There are very few manufacturers who are truly innovative. Taking advantage of the popularity of copying and plagiarizing the products that have been successful, it is the majority of the children's hardware and smart hardware markets. Not only small factories job title email list are in the cottage, but large factories are also 'learning' from each other, with screens If the smart speaker is easy to sell, add a screen, and when the work lights are on, make work lights in a rush." The above-mentioned person said: " The entire track is homogeneous from the outside to the inside, from the design to the content, and it is difficult to appear real Product innovation. ”
More importantly, in the face of children's products, players generally lack fear. It is not difficult from a technical point of view to optimize the content ecology of the aforementioned children's products. However, manufacturers choose to ignore them and directly present pornographic and violent information to children's users, which involves a deep attitude problem. Moreover, manufacturers would rather carry the question of "IQ tax" and choose an abnormal premium. The most direct driving force is to grab higher profits. The anxiety of selling educational supplementary products and kidnapping social networking by children's watches are forcing parents to pay for them.