ditor's introduction: The distribution system of the e-commerce website seems simple, but in fact, it is very easy to make mistakes in the process of setting. The author of this article points out the problems that need attention and which aspects are prone to errors through the experience of the distribution system revision in the actual text messagte service e-commerce website. I hope to give some suggestions to friends who have just entered the distribution system and avoid some detours. Recently, the distribution system in the company's e-commerce website has been revised. A seemingly simple system has gone through a lot of pitfalls. Today, I will review it, hoping to help friends who are new to the distribution system. Let's briefly introduce the whole system and core model of distribution:
An introduction to the distribution system The distribution system, like the point membership system, is an independent closed-loop text messagte service business model in the huge e-commerce system. This type of independent closed-loop business model is portable and reusable. The distribution system fully expands the sales channels of the main merchants by using the resources and channels of the sub-agents, thereby increasing the sales performance. At present, the most distribution level stipulated by law is level 3 (here refers to the level 3 for the transaction relationship, and the actual invitation does not set the level), and the structure is as follows: The general distribution model is: first-level distributors develop offline second-level distributors, second-level distributors develop offline third-level distributors, and C-end customers can place orders with first-level, second-level,
and third-level distributors. Place orders with different distributors and get different distribution commissions. The profit distribution ratio of our company can be adjusted freely. According to the three-level distribution distribution, the profit distribution is 30%, 20%, and 10% of the order amount. Let’s briefly understand the main rules of profit distribution, as shown in the following figure: 2. Basic rules of distribution and distribution functions The main roles of distribution are merchants, distributors, and users, so the main functional modules included are: distributor management, distribution level management, association management, settlement management, and performance management. At the same time, distribution involves text messagte service many rules, such as participation rules, association rules, profit sharing rules, settlement rules, and promotion rules. This is mainly divided by function: 3. Basic functions & rule settings Because our company's projects involve the diversity of B-end user needs, there are many conditions for becoming a distributor, covering a wide ran